What is Event Video Production?
Event video production is the production of video content which involves the capturing of social and important invents utilizing digital video recording devices. This art of event video recording dates back to 1970s when the then videographers made use of early camcorders and video cameras.
Event video capturing is very vital. It could be an award ceremony, conference, team building, launch party or other important functions. Reason for event video production is quite relative; could be for inventory purpose, promotional use, etc. Whatever the reason is, you need an event video of high-quality that will engage your target audience.
Stages of Event Video Production
There are three main stages of event video production:
Pre-production: This is the initial stage of video production which involves all the necessary planning aspects before filming commences i.e. scriptwriting, logistics, scheduling, etc.
Production: The is the phase of video production where the event is being captured through digital recording devices i.e. camcorders, video cameras, etc.
Post production: In this stage, the videographers selectively combine and edit the numerous video clips captures during the production process into a finished product so it tells a story/delivers a message relative to its purpose.
Why You Need Video Production for Your Event
With the number of people surfing the web and social media platforms, there’s no better time to document your events. Few benefits your event needs video production are:
Documentation: Captured event videos can be used as a documentation to reach out to people who were not able to attend your event as reference purposes for those who did attend.
Promotion: You can get expert videographers to capture your product launch or company’s technical capability and use it as a marketing tool. Post on your social feed, website and more.
Exhibition/ Training: Your event video can be used as a showcase to your employees or other people and also as a tool for training your target audience.
There are more benefits but these benefits are affiliated to the main purpose of your event video.
Where We Come In
Urbanblink have been in the business of video production for over six years and so far we’ve mustered a lot of experience have turned specialists in creating fast-paced, engaging high-quality films. Each video is custom-made and suited to the exact needs of our customers. We are otherwise known as video storytellers and the best part is how we use a minimal crew to maximum effect.
In terms of experience, we have covered multiple events from the likes of star-studded, celebrity clustered red carpet events to a roundtable discussion with the Duke of Cambridge. Our clients span across manufacturing, pharmaceutical, medical, telecommunications, and technology industries.
Types of Event Video Production
Our main areas of specialization in event video production are:
Perhaps you intend to maximize the impact of your next event or need an event video production service that isn’t mentioned, please contact us.
The production of corporate films is an art clouded with mysteries. However, the guide below is going to help you understand all about the corporate video production process.
There exists a variety of corporate videos. In this guide, we are going to stress the process of making standard corporate videos of interview kind of style. Different types of corporate videos differ in the steps of making them. However, the overall process doesn’t change that much:
The corporate video production process begins with the client inquiring by mail or phone. You will tell them about the whole project and the budget for the project.
At UrbanBlink, we offer affordable prices for corporate videos which can meet your needs. We are one of the leading corporate film makers in Mumbai.
Here the Video production company will have a dialogue with their client to develop the concept of the video. The discussion is an effective way of identifying your target audience and means of reaching them.
The deadlines for the video production will be outlined at this stage. The client will be required to give feedback on the initial edited video so that it can be incorporated into the final version. Therefore setting a deadline will be necessary to ensure that the video production process is on the right track.
Corporate video production in Mumbai involves site inspection to ensure that the plant/office requires types of light, camera and other equipment for capturing videos. For the best corporate film, Video Production Companies have to perform a survey of the filming location. They will then watch for background noises and light from the windows.
Before filming kicks off, a guidance document is sent out for the client to know what to expect. The document helps in knowing how to answer questions. During the shootout, the crew will also send a site preparation list (uniform, safety PPE, housekeeping, Logo façade etc.) to be ready before the crew arrives.
Now that preparations have already been done, and we are left with shooting the corporate video, it will take a little time for the shooting. A complete video shoot can take a minimum of 2 days. During the interview shooting the interviewer will then ask questions for subjects to answer. Changes can be made where necessary to ensure you have the best corporate video.
Once the video production company does the first editing, the corporate film is sent out to the client, who then looks at it and provides feedback for any changes.
This time there might not be many changes to be made to the video. He will watch it for the last time for approval.
Once the video is ready, the only thing left is promoting it. That’s something you can get when you do your corporate video production in Mumbai.
There has been a rise in popularity in Recruitment Video Production. While most companies want recruitment videos that can help them stand out from the rest, it’s essential for them to ensure they choose the best video production company. Videos are the best way to reach a broad range of job seekers particularly the young generation.
Therefore a short and quality recruitment video will capture the attention of many potential job seekers in a way traditional methods cant. They are also a reflection of the nature and authenticity of your company.
Before you get a recruitment video, you should ensure that some creative ingredients are present in the video. Urbanlink ensures that the following components feature in your recruitment video:
Experience in working with other employees
A good Video production company should provide a recruitment video that captures the working environment and the workers. It can be done by lining up selected workers in front of the camera. Or just interviewing them at their places of work, and capture their every day’s activities. It needs a lot of planning for proper execution in the video.
The company culture
If you want to attract the attention of good potential workers in your company, you will have to ensure that the company culture and ethos are well articulated in the recruitment video. Therefore before a video production company produces a recruitment video, they should talk to you to understand clearly your company culture.
Style and tone of your recruitment video
The way your recruitment video looks and feels will influence its reception. Capturing the attention of potential customers, and winning the recognition of potential employees in your company is dependent on the quality of your recruitment video.
Quality recruitment video production should bring out an instant effect in the minds of the people viewing the videos. A good video production company should be creative in enough to ensure that your video presentation is of high quality.
The style and tone of your recruitment video should have a blend of professionalism and friendly presentation of your company as an exciting place to be.
Supporting footage
An excellent way to visually mix things up is by use of support footage. It helps in maintaining the attention of the potential customers and potential employees. Capturing what they are saying naturally creates a narrative feel and a sense of the atmosphere that shows how workers do their duties at the workplace.
Over the years, the tech revolution has positively affected many industries among them being the video production industry. Its impact has led video production companies to open their doors to opportunities such as corporate filmmaking. Corporate film markers have to meet certain standards, given that this is a special branch of video production, to remain creative and make on-time delivery. At Urbanblink, clients can find the right services provided by a team of experienced and creative corporate film makers meeting all the standards.
Being a video production company, the challenges hindering success are clear and we would like to offer a solution to other corporate film makers in Mumbai. It is important to note the tips below for the best outcome.
Let us face it, the key to a good film, regardless of whether it is corporate or a TV Commercial, is the concept. Corporate film makers must know what story they want to tell in their films. The concept should be engaging and well-defined.
To come up with a nice concept that fits the corporate film, the process starts with a brainstorming session and internalizing the target audience to stick to the right path. This is the starting point of a great corporate film.
Not all corporate film-makers have all the equipment needed. Sometimes there will be a need to rent. The most important thing to avoid is renting unnecessary equipment especially when the budget is tight. Incurring extra costs will lead to poor video quality as you may have to compromise on other aspects of the film.
A video production company in Mumbai requires a crew to make the magic happen. Evaluating who is needed and the amount it will cost to hire is vital. You choose to pay a flat rate or according to their roles depending on the money on the table. For the best work, the crew should be qualified and motivated to do the film.
In a nutshell, these are three of the major factors behind great corporate films. Urbanblink is proud to have met these and so many other standards which have driven their success as corporate film makers in Mumbai. Collaborating with clients, on-time deliveries and maintaining quality has been part of the process as well.
Any corporate film maker wishing to make it in the industry and have satisfied clients has to adhere to all the aspects of corporate film making to capture and convey the message professionally and appealingly. Do not just be a corporate film maker, be the best like UrbanBlink!
You are leading in your field; it’s awesome. The product or service you sell is number one; we accept it. But your potential customers/clients may doubt. That’s why you need a testimonial video. Hearing someone from outside of your company or institution positively can help your prospects believe what you claim!
Written testimonials on your web page certainly aid your requisition, but it has less credibility and sometimes your prospects hesitate to believe them. On the other hand, video testimonials are more credible and persuasive. Hearing a satisfied customer talking about his own experience with your product or service not only affects a new customer but also compels him to rely on it, as customer testimonials bring life and authenticity to your business by backing up the claims you make. So a killer testimonial video can boost your business many fold.
Already decided to make one, but not sure whom to approach. Don’t worry. Urbanblink is the Video Production Company in Mumbai to make one such video. You just mention your budget and brief your requirements; we will do everything right from planning to post-production, and finally, we will provide you with the best quality testimonial video within your budget.
A diversity of concepts can be put into testimonial videos keeping your budget and requirement in mind. Some of them are the following:
(a)The testimonials of a few happy customers can be intertwined while providing a glimpse of the service or product your company provides.
(b)Involving two real companies can be done, while showing the former’s service or product being utilized in the latter company, thereby providing a testimonial indirectly.
(c)It can also be done involving two companies directly, i.e., one company is talking about a B2B product or service of the company it works with.
(d)If no one is available for an interview, then customer quotes from popular review sites can be used and make a video.
(e)If budget constraint arises, then photographs depicting customer satisfaction can also be given a video form.
Great marketing begins with great stories. Videos allow businesses to tell stories of their clients rather than their own. Gone are the days when we used to spend a lot of time reading about things in books, magazines or even the net. Things are getting better day by day. Technology is becoming more astounding as the days go by.
One of the best innovations made is the ability to communicate through videos. Video contents have the capability of attracting more and more people towards them unlike reading content. More people prefer something that will be less time-consuming for them.
When it comes to today’s businesses, marketing is the greatest tool for the company. Everyone wants to get a piece of it. Why? Because marketing allows the company to achieve its goal. It generates the company’s profits. Without the necessary marketing tools in the modern world, then you are as good as a failure.
Corporate video is one of the most important media tools for today’s business. These videos describe your products and services to another level. You can be able to convince your client of the brand of your products and the services you offer. The videos have audio that can be able to describe the products well. You can even choose the best style that will suit you.
Urbanblink is one of the best corporate film makers in Mumbai. An effective video should be able to build your reputation in the market. We all know that the internet has a very important role when it comes to shaping up businesses.
Videos are a lot easier to share. They can reach a lot of people around you and the world. To make matters more enticing, you can share the videos of your brands on social media. The media has the power to promote your business and bring clients to you in an even faster way. By sharing your videos here, you will get to reach a mass of potential clients.
Well-crafted corporate videos should be entertaining and short. They can last between 2–3 minutes or even a few seconds. No one today wants to look at long and boring commercial videos. We all want something that we can relate to, something that will give us all the information we need about your products in the shortest time possible.
An attractive video creates some hype towards your clients. Do not just settle for a video that will kill your brand and destroy your product image. Things like the videos being attractive, showing creativity and having enough content knowledge are a must.
Corporate videos showcase the first and best impressions of your brand products. That is why it is crucial to get the best corporate film production company like Urbanblink to get your business on top. We provide top-notch services to our customers with a full guarantee of great videos that will make your clients come back again and again.
You should not be worried about how to stand out and be the new buzz in town when you have Urbanblink – Corporate Video Makers in Mumbai.
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