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October 8, 2018

Recruitment Video

There has been a rise in popularity in Recruitment Video Production. While most companies want recruitment videos that can help them stand out from the rest, it’s essential for them to ensure they choose the best video production company. Videos are the best way to reach a broad range of job seekers particularly the young generation.

Therefore a short and quality recruitment video will capture the attention of many potential job seekers in a way traditional methods cant. They are also a reflection of the nature and authenticity of your company.

Before you get a recruitment video, you should ensure that some creative ingredients are present in the video. Urbanlink ensures that the following components feature in your recruitment video:

Experience in working with other employees

A good Video production company should provide a recruitment video that captures the working environment and the workers. It can be done by lining up selected workers in front of the camera. Or just interviewing them at their places of work, and capture their every day’s activities. It needs a lot of planning for proper execution in the video.

The company culture

If you want to attract the attention of good potential workers in your company, you will have to ensure that the company culture and ethos are well articulated in the recruitment video. Therefore before a video production company produces a recruitment video, they should talk to you to understand clearly your company culture.

Style and tone of your recruitment video

The way your recruitment video looks and feels will influence its reception. Capturing the attention of potential customers, and winning the recognition of potential employees in your company is dependent on the quality of your recruitment video.

Quality recruitment video production should bring out an instant effect in the minds of the people viewing the videos. A good video production company should be creative in enough to ensure that your video presentation is of high quality.

The style and tone of your recruitment video should have a blend of professionalism and friendly presentation of your company as an exciting place to be.

Supporting footage

An excellent way to visually mix things up is by use of support footage. It helps in maintaining the attention of the potential customers and potential employees. Capturing what they are saying naturally creates a narrative feel and a sense of the atmosphere that shows how workers do their duties at the workplace.

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